Thursday 31 March 2011

Task 6: What have you learnt about technologies from the process of constructing this product?

Task 5: How did you attract/address your audience?

Task 4: Who would be the audience for your media product?

This is an image of what i imagine our target audience to look like. They are teenagers/young adults who would be middle class.         
 
‘Blitz’ is a film based in Britain during the Second World War, therefore there would be a niche British audience. Although the film may travel to the United States it is unlikely to get a long cinema release there, so it would mainly be focussing on a DVD release. Because of the era of the film there may be some people who lived in the time of the war that may wish to see our film. However it is a thriller therefore the main target audience would be one of 15-25 year olds. The secondary audience would be 26-37 year olds.

                                                 

The primary audience is very likely to still be in full time education or further education therefore we would need to make the film interesting to them solely. Many young people are unable to afford a ticket to the cinema so the main audience would probably be on DVD purchase two months after the release in cinema.

                                         
The sole audience would definitely be British as the film centres around Britain and uses a British cast. Although the film would hopefully show in America we are not expecting the main audience to come from there. British children would have been taught about the Second World War from a very young age and probably even have close family members who were involved. This may encourage them to see the film as it puts a fun twist on history.

The majority of the people going to the cinema to view my film would be middle/upper class as they can afford the tickets and confectionary, also people still in education as you get the special ticket prices/offers. The film would be given a 12a certificate, so young children would not be able to see this film. The fact that it is a 12a means that some tweens would also be able to see the film in the cinema and not have to wait until it was on DVD. Adults may go and see this film with their teenage children. Others who may not usually see the film may see it because there is a special offer on like Orange Wednesday.

Task 3: What kind of media institution might distribute your media product and why?

'Blitz' is a low budget, British made film of the 'thriller' genre. After looking at many film distributors like 'Lionsgate', 'Paramount', 'Film Four' and '20th Century Fox’ we decided that ‘Vertigo’ would be the best match for our film ‘Blitz’. We are looking for a low budget distributor as it is our first film and we are not likely to be in the cinema for a long time there for the company will focus on a DVD release. A British film distributor (Vertigo) would be ideal as our film is aimed at a niche British audience.

                                                     

Vertigo Films is a UK Media company founded by Allan Niblo, James Richardson, Nick Love, Rupert Preston and Rob Morgan in 2002 to create and distribute commercially driven independent cinema. Creating such films as ‘Street Dance 3D’, ‘Monsters’ and ‘The Cove’. ‘Vertigo’ films are often in the thriller genre and are made solely of British money. ‘Blitz’ seems to fit the idea of ‘Vertigo’ films perfectly.

                                           
We are going to use all British cast and crew, British money, even our idea centers around Britain during the Second World War. This film distributor is also known for not using 'big stars' or many special effects. As our film is low budget we would depend on using many special efects or aim to hire big stars. ‘Vertigo’ is also known for distributing documentaries. Although ‘Blitz’ isn’t classed as a documentary there will be many facts involved in the film as it is based around a true historical event.

                                           
                            Monsters is a film distributed by Vertigo.
                                                   

They are likely to be interested in 'Blitz' as it is a low budget independant film made with British cast and crew and locations. There is no other film like 'Blitz' out in the industry today. We have a strong target audience so Vertigo could use that fact strongly to advertise our film. 'Blitz' is a one of a kind film that would be entirely British to represent the era and location of our film, also it would be cheap and easy to film as the locations are few and simple and the cast is small and unknown so would be cheaper to hire.

Task 2: How does your product represent particular social groups?

When trying to represent particular social groups within our sequence, we had to look at our two pivitol characters in our opening thriller sequence.





Firstly the young girl is shown to be a middle class town girl during the Second World War. This is portrayed through her period costume. As the nightgown in long, white and clean, we are able to see that our young girl is middle class. Her hair is neatly plaited and she has a blanket and a bed to sleep on.

Another fact that makes our girl middle class is the fact that she is writing, this shows that she is educated unlike many of the children during that era. She must also be rather wealthy as she has her own bomb shelter rather than a public one, in the shelter is a type writer and a large desk, and radio, these were expensive items which show that she is not working class and must come from a wealthy family.

The fact that she is an only child also helps us identify that she is middle class as her family did not need to produce workers and have children as an economic asset.

The shot of a man (whom we presume to be her father) coming through the door to the shelter makes the little girl frightened. The father is made out to be middle class as his shadow shows that he is smartly dressed with a hat on.

We wanted our little girl to be like the charater of Lucy Pensive in 'The Lion the Witch and the Wardrobe'. Lucy would be of around the same age and class as our girl. The movie was also set in world war two so Lucy seemed like a good character to base our character on.
 


Our second character was the archeologist. Although we cannot tell much about him we are able to see that he is educated, as he has a job. His clothes suggest that he is from the modern day. His clothes are clean and ironed, they are smart casual which supports the fact that he works as an archeoligist.
 
 
He is wearing a hoodie which suggests his youth as though he has just started his career, also his coat suggests that he is smart. He is holding a strong torch which also informs the audience that it is modern day

He seems to be looking for something which tells the audience that he is on a job and is not just there our of interest but needs to find something.

We based this character slightly on Indiana Jones as he seems to be looking for something. But also on a character from Jurassic Park. These seemed to have the same class and job as our charater, and allowed us to gain some information as to what this character would be like.  


                                                                                                          

Wednesday 30 March 2011

Task 1: in what way does your media product use, develop or challange forms and conventions of real media products?

When inserting the titles to our sequence we had to look at many forms of opening sequence to see what order to put the names in and also to see how we could challenge or uphold these conventions.




This is our first title. It is of the distributor, this conforms with existing title sequences because we placed them first. They are responsible for funding the film so have invested the most money into it the making of it.





Our second shot conforms as it shows the production company who are responsible for the porduction and post production of the film. They are second in terms of importance therefore they come after the distributor. We came up with the name 'Brickwall Production', this idea came to be after we decided to use brick wall set.




Thirdly we placed the title of 'A Marley Gordon Jones Film'. We challange existing sequences here as Marley is not the director of our film. He would have helped throughout the film and also funded alot of it. This may have been a partnership between the director and Gordon-Jones which could have come to be from a lack of funds.




After this we get the principal cast members. Commonly the large well known names appear first. As both of our cast members are unknown we placed Zoe first as she is the more prominant cast member in the film. This challanges most film's as normally the male name would come first.





We now come to the creative element of the film production. Firstly we listed the director of photography, this person is responsible for planning the film shots and angles for the feature film.




Then we listed the editor. He is responsible for cutting together the final cut of the film. Commonly there will be a team of editors, conforming to current productions we placed the head of the team in the title sequence.




We then added the name of the producer. He comes just before the director as he helped make the film, he would have invested money into the film and also been around during the making of it to see how it was turning out. He would have a say in the final cut.





Our director comes just before the name of the movie. This is because he was the person most involved creatively in the film and is the person with the main vision. He would have said how he wanted the film to turn out. He would have directed the actors into what they should be doing, and also the camera angles to get an idea of what the final cut will look like.





Finally we placed the title of our movie. This comes last as it concludes the title sequence. It also attracts the attention of the audience and shows them that the movie is about to begin. By conforming to exsiting films we placed the films name in capitals and make it much bigger than the rest of the credits. This will make a much larger impact upon the audience. By only having one word, the title is more catchy and this will help with advertising the film.




This is our second most important cast member. Commonly, the rest of the principal cast are listed from now, eispecially the well known names.

Wednesday 9 March 2011

Post Production Evaluation

    We applied many different Techniques and skills when filming and editing "Blitz" our Thriller task to when we did our prelim task. We made a few mistakes while filming the prelim task but learn't from these and made sure we perfected them in the thriller task. We also spent far more time planning and filming "Blitz" than the prelim which allowed us to focus on detail and make sure everything was prepared for shooting (props, costumes, set, storyboard, continuity e.t.c).
   
     We used a wider variety of shots in the thriller task than with the prelim task. We only used static shots in the prelim task whereas we experimented more with the thriller task. We used a tracking shot, panning shots and also a crane shot. This provided us with a more interesting sequence with variety and movement which helped move the sequence along.

   When editing for "Blitz" we wanted to create a cold and dark atmosphere especially in the second half of the sequence. We did this by using dim lighting when filming and also by shooting alot of dark shots to disorientate the audience.


Use of dim lighting to disorient the audience